What is Pay Per Click Advertising? |
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| Pay Per Click advertsising is exactly that you pay for any "clicks" you receive on your website. Presumable if you are reading this you have had us or someone else perform some SEO on your site and are waiting to generate even more business to your site. If you havent had you site optimised by a professional SEO company please check out our service |
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How does Pay-Per-Click work ? |
The Pay for Click system is very user configrable. What we would do is revisit your keywords or phrases that you developed during the "Optimisation" phase of your advertising campaign and work out how much it will cost to have adds against those words. Once we have a price for that we can determine what keywords we want to advertise and how much we want to spend each day or month on this keyword. When our daily or monthly limit is reached our adds will be removed from the search engine.
Whilst we are looking at each keyword we will also analyse the demographics of the visitor we are trying to attrack and may limit the add to regions, users or times of the day. This way we will increase the percentage of follow through custom. |
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How much does it cost? |
| With costs vary depending on how "popular" other website owners think a particular keyword is. All costs for your pay per click advertisemnt will be presented to yo in writing before the campaign begins. This way we can all work to a fixed budget. If you are on one of our maintenance plans then all advertising costs will be already included in this fee.
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